Introduction

This Privacy Policy applies to all users of the Palette Visuals website and services. By accessing or using our website, you agree to the terms outlined in this policy. We reserve the right to update this Privacy Policy from time to time. We encourage you to review this page regularly for any changes.

Who We Are

Palette Visuals is a UK-based business specialising in the design and sale of custom engraved products including keyrings, lockets, bracelets, fridge magnets and phone holders. We operate through our official website and provide our services to customers in the UK, Europe and globally.

Data We Collect

We collect personal data that is necessary for us to provide our services effectively. This includes:

• Full name
• Email address
• Phone number
• Billing and shipping addresses
• Payment details (handled securely by third-party providers)
• Order history
• Communication preferences
• Any personalised messages or engravings provided for custom products
• IP address, browser type and browsing activity through cookies

How We Collect Your Data

We collect your data through several channels, including:

• When you place an order on our website
• When you sign up for our newsletter
• When you contact our customer service team
• Through cookies and similar technologies when you browse our website
• When you interact with our marketing campaigns or social media content

Purpose of Data Collection

The personal information we collect is used for the following purposes:

• To process and fulfil your orders
• To provide customer service and support
• To personalise your shopping experience
• To communicate updates, offers and promotions (with your consent)
• To improve our website functionality and performance
• To comply with legal obligations and prevent fraud

Legal Basis for Processing

We process your data under the following legal bases:

• Consent: Where you have given explicit permission
• Contract: To fulfil our contractual obligations to you
• Legal obligation: To comply with applicable laws and regulations
• Legitimate interests: For purposes such as fraud prevention, marketing and customer analytics

Data Sharing and Disclosure

We do not sell or rent your personal data to third parties. However, we may share your data with trusted third-party service providers who help us operate our business, including:

• Payment processors (e.g., Stripe, PayPal)
• Delivery couriers and logistics providers
• Marketing and email service providers
• IT and hosting service providers
• Legal and regulatory authorities when required

All third parties are required to handle your data securely and in compliance with applicable data protection laws.

International Data Transfers

As part of our operations, your data may be transferred outside the UK and EEA. In such cases, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the UK Information Commissioner’s Office or the European Commission.

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this policy. Typically, this includes:

• Order and transaction data: Retained for 6 years for accounting and legal compliance
• Marketing preferences: Retained until you unsubscribe or withdraw consent
• Customer service queries: Retained for up to 2 years

Your Rights Under GDPR

As a data subject under the General Data Protection Regulation (GDPR), you have the following rights:

• Right to access your personal data
• Right to erasure ("right to be forgotten")
• Right to restrict processing
• Right to data portability
• Right to object to processing
• Right to withdraw consent at any time

To exercise any of these rights, please contact us using the details below.

Cookie Usage

We use cookies to enhance your browsing experience, analyse site traffic and support marketing efforts. For more detailed information, please see our separate Cookie Policy.

Data Security

We implement robust technical and organisational measures to protect your data, including:

• SSL encryption for secure data transmission
• Restricted access to personal data
• Regular software updates and security patches
• Secure payment gateways

Despite our efforts, no online platform is entirely secure. We encourage you to take your own precautions, such as using strong passwords and logging out of shared devices.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to read their privacy policies before submitting any data.

Marketing Communications

If you opt-in to receive marketing emails from us, we may send you updates about new products, exclusive offers and company news. You can unsubscribe at any time by clicking the link in any of our emails or by contacting us directly.

Children’s Privacy

Our website is not intended for use by individuals under the age of 16. We do not knowingly collect personal data from children. If we become aware of such data, it will be promptly deleted.

Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices or for legal and regulatory reasons. Any updates will be posted on this page and where appropriate, notified to you by email.

Contact Us

If you have any questions, concerns or wish to exercise your rights under this Privacy Policy, please contact us at:

Palette Visuals